Abstract: From the Victorian era to the contemporary era, modernity has disrupted domestic material culture. By modifying the modes of production of objects: from an artisanal production adapted to the consumer, standardized mass production imposes stereotypes subordinating the female taste to the male culture. Source: SPARKE, Penny. “Politiques sexuelles du goût. As Long as It's Pink”. Translated from the English by Antoine Cazé. Monlet: T&P Publishing, coll. “Iconodules”, 2022. key words: material culture, femal, home, domestic, gender, identity, economy, cultural history. Legal and natural persons: de Beauvoir, Simone. Light, Alison. Friedan, Betty. Oakley, Ann. Hebdige, Dick. Temporal and geographical coverages: 1850-1995, Great Britain, USA